advertising research

Advertising research

So today was my first day and I have already learnt so much. Our first task was to create an on-line advertisement for trainers which was aimed at bushiness men over the age of thirty .out group all had the similar idea that people of this age range all wish to return to there younger days. now this is physically impossible to make someone younger however we based our trainer brand around this idea of making someone feel younger. Our logo as you can see only has one letter coloured in. this is to represent that if you are wearing our trainer brand then you will stand out in public as well as with you work colleges. Additionally our slogan uses textual slang which in return gives the effect of youths common textual language, and therefore the company and anyone wearing these trainers are socially " up to date ". One thing our group did struggle with at first was understanding what exactly an "on-line" advertisement was but with a little research we managed to figure it out. If we were to improve our performance today I think we would all agree that we need to manage our time allot better then we did because we unfortunately didn't mange to finish our final design on time. despite this my first day was entertaining and I look forward to what lies ahead